AI’s Ripple Effect: From Legal Battles to Digital Intimacy
Artificial intelligence isn’t just a tech trend—it’s a ripple that touches law, relationships and everything in between. In this video, Dr. Karen Sutherland unpacks how AI court cases and government actions are shaping the rules, while AI tools simultaneously enable new forms of digital intimacy and connection. **Key takeaways** – **Regulation and rights:** Legal battles […]
Is TikTok the New Political Battleground? Understanding the Platform’s Growing Role in Politics
TikTok has evolved from lip-syncs and dance challenges into a powerful platform where political messaging and activism can spread rapidly. In this video, Dr. Karen Sutherland explores how politicians and advocacy groups are leveraging the app to engage younger audiences and shape public discourse. **Key takeaways** – **Algorithm-driven discoverability:** TikTok’s feed surfaces content based on […]
Five Things I Have Learned: Evergreen Lessons from a Social Media Expert
In this reflective video, Dr. Karen Sutherland shares five timeless lessons she has learned over her career in social media, academia, and entrepreneurship. Rather than focusing on news cycles, she speaks to principles that will remain relevant no matter how platforms evolve. ### Five Lessons – **Be authentic** — authenticity builds trust and invites genuine […]
X Marks the Spot: When Truth and Fiction Blur in Viral Election Claims
In this video, Dr. Karen Sutherland reflects on how quickly misinformation can spread across social platforms. Elon Musk’s claim that election fraud videos reached “2 billion views” serves as a case study in how statements—true or not—can be amplified by algorithms and echoed by millions. Sutherland emphasises that the viral nature of such content underscores the […]
Digital Deception: How AI Images Shape Voter Perceptions
This episode explores the growing trend of AI generated imagery in politics and asks a critical question: How do synthetic photos and deepfakes influence what voters believe? Dr. Karen Sutherland explains that realistic‑looking images created by AI can quickly spread on social networks and shape opinions before fact‑checkers have a chance to respond. She notes that […]
Digital Crossroads: Lessons from Trump’s TikTok U-Turn and Australia’s Bold Regulatory Stand
In this episode, Dr. Karen Sutherland unpacks two seemingly separate stories—the sudden reversal of the U.S. government’s plan to ban TikTok and Australia’s push to hold tech companies accountable for online content—and teases out the lessons that apply to anyone building a digital presence. She argues that regulatory zigzags are a reminder that social platforms […]
BlueSky’s Rapid Rise and Coca-Cola’s AI Christmas Ad Debacle
Social platforms evolve quickly, and sometimes holiday campaigns don’t land. In this Ticker News segment, Dr Karen Sutherland discusses BlueSky’s meteoric growth as a Twitter alternative and why Coca-Cola’s AI-generated Christmas ad drew criticism. ## Key Takeaways – **Platform opportunities:** BlueSky’s popularity shows there’s room for new social networks when established platforms falter. Consider diversifying […]