AI’s Double Edge: Balancing Innovation and Legal Challenges

Artificial intelligence is a double‑edged sword. In this video, Dr. Karen Sutherland discusses Project Strawberry and other examples that illustrate how AI can unlock amazing innovations while also introducing new legal and ethical challenges. She notes that regulators and corporations are scrambling to keep pace with rapid developments. **Key takeaways** – **Innovation vs. compliance.** AI […]

AI’s Ripple Effect: From Legal Battles to Digital Intimacy

Artificial intelligence isn’t just a tech trend—it’s a ripple that touches law, relationships and everything in between. In this video, Dr. Karen Sutherland unpacks how AI court cases and government actions are shaping the rules, while AI tools simultaneously enable new forms of digital intimacy and connection. **Key takeaways** – **Regulation and rights:** Legal battles […]

Is TikTok the New Political Battleground? Understanding the Platform’s Growing Role in Politics

TikTok has evolved from lip-syncs and dance challenges into a powerful platform where political messaging and activism can spread rapidly. In this video, Dr. Karen Sutherland explores how politicians and advocacy groups are leveraging the app to engage younger audiences and shape public discourse. **Key takeaways** – **Algorithm-driven discoverability:** TikTok’s feed surfaces content based on […]

Five Things I Have Learned: Evergreen Lessons from a Social Media Expert

In this reflective video, Dr. Karen Sutherland shares five timeless lessons she has learned over her career in social media, academia, and entrepreneurship. Rather than focusing on news cycles, she speaks to principles that will remain relevant no matter how platforms evolve. ### Five Lessons – **Be authentic** — authenticity builds trust and invites genuine […]

X Marks the Spot: When Truth and Fiction Blur in Viral Election Claims

In this video, Dr. Karen Sutherland reflects on how quickly misinformation can spread across social platforms. Elon Musk’s claim that election fraud videos reached “2 billion views” serves as a case study in how statements—true or not—can be amplified by algorithms and echoed by millions. Sutherland emphasises that the viral nature of such content underscores the […]

Digital Deception: How AI Images Shape Voter Perceptions

This episode explores the growing trend of AI generated imagery in politics and asks a critical question: How do synthetic photos and deepfakes influence what voters believe? Dr. Karen Sutherland explains that realistic‑looking images created by AI can quickly spread on social networks and shape opinions before fact‑checkers have a chance to respond. She notes that […]

BlueSky’s Rapid Rise and Coca-Cola’s AI Christmas Ad Debacle

Social platforms evolve quickly, and sometimes holiday campaigns don’t land. In this Ticker News segment, Dr Karen Sutherland discusses BlueSky’s meteoric growth as a Twitter alternative and why Coca-Cola’s AI-generated Christmas ad drew criticism. ## Key Takeaways – **Platform opportunities:** BlueSky’s popularity shows there’s room for new social networks when established platforms falter. Consider diversifying […]

The Issue with Google Gemini’s AI Image Generator: Ethics and Evolution of Generative AI

Generative AI is transforming how we create images, but it also raises thorny ethical questions. In this video, Dr Karen Sutherland discusses the issues surrounding Google Gemini’s AI image generator and what it means for creators, marketers and everyday users. ## Background Google’s Gemini AI image generator can turn simple prompts into detailed visuals. While […]

Becoming a Digital Leader: Guiding Teams in the Social Media Age

Leading in a digital era demands more than technical savvy; it requires empathy, adaptability and a clear vision. In this video, Dr Karen Sutherland shares insights on becoming a digital leader who inspires teams and builds community. Below you’ll find a summary and commentary to help you develop your leadership skills online. ## What is […]