I am incredibly excited to announce that I have been recognized as a Book Excellence Award Winner for my book, Strategic Social Media Management: Theory and Practice in the Social Media Category. Out of thousands of books that were entered into the Book Excellence Awards competition, my book was selected for its high quality writing, design and overall market appeal. To …
Author: drkarensutherland
[ALL PLACES FILLED] Clients Sought By USC Social Media Students
Social media students from the University of the Sunshine Coast are urging local business owners and nonprofit representatives to register to be their clients this semester for the course Social Media Content Curation and Creation. Approximately 200 USC students will work individually with their client to develop a social media strategy and five pieces of …
[ALL PLACES FILLED] Want to improve your social media performance? USC students can help.
Please register if you need help to improve your business’ social media performance. Students undertaking the course, Social Media: Monitoring and Measurement at the University of the Sunshine Coast are currently seeking clients. If you register as a client: A USC Social Media student will consult with you to develop a plan to monitor and …
[ALL PLACES NOW FILLED] USC Social Media Students Seek Clients
ALL PLACES HAVE NOW BEEN FILLED. Thank you for your support and interest. Social media students from the University of the Sunshine Coast are looking for local businesses and nonprofits to register to be their clients this semester for the course Social Media Content Curation and Creation. Approximately 105 USC students will work individually with …
3 Ways Businesses Can Respond to COVID-19
The COVID-19 Pandemic has blindsided many businesses and with very good reason. Amidst the chaos and uncertainty, only the nimble and flexible may survive. There are three approaches that could help businesses respond or pivot in the current COVID-19 climate.
All Clients for USC Social Media Students Now Sourced
Thank you for your interest. All client places have been filled for this semester. Further opportunities will be advertised in second semester.
Latest Higher-Ed Research: Video, Infographics, Learning Analytics, Flipped Courses, e-Portfolios & Podcasts
I have recently returned from the ASCILITE Conference in beautiful Singapore where I heard the latest higher-educational research relating to video, podcasts, infographics, and learning analytics.
Developing Long-Term Customer Relationships Through Trust
Stories Behind the Grind – Episode #63 Developing Long-Term Customer Relationships Through Trust with Dr Karen Sutherland We discuss how to build trust and integrity in your business to develop long term customer relationships, how to best deal with negative feedback from online and in person reviews, and how to build engagement with your audience
Learn LinkedIn Workshop
With more than 303 monthly active users, LinkedIn has become a powerful platform to build effective professional relationships and generate business opportunities. Now is the perfect time to build your personal and/or business brand using LinkedIn. This workshop can show you how.
How to Brief a Videographer
Outsourcing the production of video content can be a fantastic solution when time and skills are limited. Yet, accurately communicating video specifications to a professional producer can be challenging and costly if the finished product does not support business goals and objectives. Ben Amos, Online Video Strategist from Innovate Media identified the key information to …